Hard Rock Hotel London reveals first 'inside look' as it prepares to check-into the capital for spring 2019

08 May 2018

March 2018, London: Hard Rock Hotel London today reveals an exclusive first look inside the new hotel, ahead of opening its doors in spring 2019.


Drawing on the legacy of the greats who stayed here in decades past - and an inspiration to those who are yet to write their own story - the Hard Rock Hotel London will stand alone as a haven for music lovers and cultural explorers everywhere.


Designed by the award-winning architectural and interior design practice, Scott Brownrigg, and catering to the needs of both business and leisure travelers, Hard Rock Hotel London will boast around 1000 stylish rooms and suites, together with two vibrant bars and a lively Hard Rock Cafe®. In the lobby, the world famous Rock Shop® will feature Hard Rock’s iconic merchandise.

Guests seeking the ultimate experience will have the opportunity to elevate their status and become Rock Royalty®. Taking the London experience to another level, luxurious Rock Royalty rooms and suites offer extra perks including a personal concierge and access to a lavish Lounge.


Built in one of London’s most iconic locations - on the corner of Oxford Street and Park Lane - the hotel will put guests just steps away from the very best London has to offer. The area’s chic boutiques, world-famous department stores and legendary restaurants are matched only by its historic West End theatres and the glorious green spaces of Hyde Park. With hundreds of plays, festivals and musical events in this vibrant part of London each year,
Hard Rock Hotel London is sure to inspire and excite.


Each Hard Rock Hotel has an incredible memorabilia collection - and Hard Rock Hotel London will pay tribute to former residents such as Jimi Hendrix, Diana Ross, Bob Dylan, Stevie Wonder and Madonna along with the crème de la crème of contemporary artists.

Set to be the ultimate urban hang-out, visitors will experience a true taste of London, boasting a menu filled with new and exciting cocktail creations and fresh, handmade, classic American cooking served with a modern British twist. With 370 seats, the hotel’s Hard Rock Cafe will combine an elevated food and drink offering with live events, celebrating both local London and international talent.

Oliver Kahf, General Manager of Hard Rock Hotel London, said: “Hard Rock is a world-class institution where contemporary style and comfort meets rock star service. This building has stood at the intersection of British music and fashion since the 1930s and when we open in spring 2019, it’s sure to become a go-to London hotspot once again.”


Internationally recognised as a world-class entertainment and lifestyle brand, Hard Rock Hotels offer stylish and contemporary design, unparalleled service and the thread that unites them all - music. Hard Rock Hotels’ current portfolio is located in the world’s most enviable resort destinations, as well as urban gateway cities. Hard Rock Hotels cater to the evolving and distinctive needs of today’s cosmopolitan, modern travellers, who seek a
reprieve from traditional, predictable experiences, whether for business or leisure travel.

Through music appreciation and an imaginative environment, Hard Rock Hotels deliver products for the varied aspects of life - work, play and personal sanctuary. For more information, please visit www.hardrockhotels.com

NOTES TO EDITORS
For further information on Hard Rock Hotel London, please contact the team at W:
hardrockhotel@wcommunications.co.uk

About Hard Rock International
With venues in 75 countries, including 181 cafes, 25 hotels and 11 casinos, Hard Rock International (HRI) is one of the most globally recognized companies. Beginning with an Eric Clapton guitar, Hard Rock owns the world's greatest collection of music memorabilia, which is displayed at its locations around the globe. Hard Rock is also known for its collectible fashion and music-related merchandise, Hard Rock Live performance venues and an award-winning website. HRI owns the global trademark for all Hard Rock brands. The company owns, operates and franchises Cafes in iconic cities including London, New York, San Francisco, Sydney and Dubai. HRI also owns, licenses and/or manages hotel/casino properties worldwide. Destinations include the company’s two most successful Hotel and Casino properties in Tampa and Hollywood, FL., both owned and operated by HRI parent company The Seminole Tribe of Florida, as well as other exciting locations including Bali, Cancun, Ibiza, Las Vegas, and San Diego. Upcoming new Hard Rock Cafe locations include St.Petersburg, Fortaleza, Casablanca and Chengdu. New Hard Rock hotel, casino or hotel-casino projects include Atlanta, Atlantic City, Berlin, Budapest, London, Los Cabos, Maldives, New York City, Ottawa, Dalian and Haikou in China. For more information on Hard Rock International, visit www.hardrock.com

About glh Hotels
glh stands for Great London Hospitality and is London's largest hotel owner-operator, creating memorable moments for guests whilst delivering unforgettable hospitality.


With over 5,000 rooms and 130 meeting and event spaces across 17 outstanding locations, glh is at the heart of London hospitality.


Including Amba, every, Guoman, Thistle and Thistle Express, glh’s portfolio of hotel brands provides guests with the perfect slice of local city life, whatever the purpose of their stay.


glh’s properties include:


Amba:
· Amba Hotel Marble Arch
· Amba Hotel Charing Cross


Guoman:
· The Royal Horseguards Hotel
· The Tower Hotel
· The Cumberland Hotel
· The Grosvenor Hotel


Thistle:
· Thistle City Barbican
· Thistle Bloomsbury Park
· Thistle Holborn, The Kingsley
· Thistle Heathrow, T5
· Thistle Hyde Park
· Thistle Trafalgar Square
· Thistle Kensington Gardens
· Thistle Poole


Thistle Express:
· Luton
· Swindon


every hotel Piccadilly


For more information on glh Hotels, visit www.glhhotels.com

The Cumberland Hotel is set to become the very first Hard Rock Hotel London on 18th March 2019. To make bookings for after this date, please visit https://www.hardrockhotellondon.com/ Ok